Background

A bit more
about us.

The next phase of plant-based will not be built through more products alone.It will be built through sharper positioning, stronger concepts, and production systems capable of scaling relevance across retail and foodservice.

At THE NEW PROTEIN CO., we combine category insights, concept thinking and product development into one integrated approach.
From identifying shifts in consumer behaviour to building commercially relevant formats.

Backed by Hilton Foods Dalco production capability, concepts are developed with scalability, feasibility and execution in mind from day one. Built not only to inspire, but to perform in market reality.

Work together

Are you ready to take the next step in plant based?

Have an idea you want to bring to life? Let’s shape it into something you’re proud to show.

Work together

Are you ready to take the next step in plant based?

Have an idea you want to bring to life? Let’s shape it into something you’re proud to show.

Work together

Are you ready to take the next step in plant based?

Have an idea you want to bring to life? Let’s shape it into something you’re proud to show.

Let's create something
awesome together.

Let's create something
awesome together.

Let's create something
awesome together.